TL;DR: On the watch, duplicate the player avatar from the Profile page to the Store page to use as a template for previewing cosmetic items.
So, I was thinking, we've got a wee holo-projection of our avatars living on the watch-screen with our profile information. The avatar is a real-time projection of our in-game selves, tracking all movements, etc. Is it feasible to bring that avatar-projection-asset over to the Store page and project it wearing items from the store so you could preview how they appear before spending tokens(and, eventually, cash)?
I think it's a mostly-accepted pain-point that buying clothing from the store is a little bit of a gamble because some items look different on an avatar than they do "on-the-hanger". Being able to see how an item fits before spending a few hundred(or a few thousand) tokens on it would help players spend wisely to create their preferred, unique avatars. It would remove the element of uncertainty and potential disappointment of spending 7,500 tokens on a cosmetic item that perches awkwardly on top of your head or clips with the bow tie accessory you wanted to wear, etc.
This might require a bit of a redesign of the store page to accommodate the preview avatar in the fixed and non-fixed versions of the watch menu. Maybe hover a wee projection-drone a few feet in front of the user so they can refer to it at a glance or see it through the semi-opaque menu. It'd be cool to hold the drone, a-la-Star Wars, but I can see that getting in the way of making selections(one hand projecting the watch menu, the other hand will have to make the selections, so it can't be holding a projection).
Anyway, probably not an easy request to accommodate and it's admittedly a pretty low-priority request, but I ran a few searches and, while I saw people requesting ways to preview clothes or even to sell unwanted cosmetics, I didn't see any suggestions to duplicate the avatar from the Profile page to the Store page, so I thought I'd float the idea across. I imagine there might be server-side issues with allowing everyone "preview" access to items while ensuring the access doesn't extend beyond whatever parameters need to be set for it. Or there's probably some other complicated reason that's kept it from being implemented already.